Conference
DTC's key success factors are both digital and physical (the californian wineries model)
La WineTech Perspectives – Hall 2.3
About
Free entrance: First come, first seated
DTC ("Direct To Consumer"), which accounts for 12% of wine sales in the United States, is a unique distribution channel for creating and developing a direct relationship with your customers... and increasing your margins! How does DTC work? How does it articulate physical experiences and digital relationships? What are the best practices and key success factors?
DTC ("Direct To Consumer"), which accounts for 12% of wine sales in the United States, is a unique distribution channel for creating and developing a direct relationship with your customers... and increasing your margins! How does DTC work? How does it articulate physical experiences and digital relationships? What are the best practices and key success factors?
Speakers
