Be Spirits - Wines Paris

BE SPIRITS

Be Spirits is an international event fully dedicated to spirits, no-low drinks, beers, ciders and the future of mixology.

Be Spirits returned to Paris Expo Porte de Versailles from 12 to 14 February 2024 in a format extended to 1,963 m2 with a line-up of over 191 exhibitors of spirits and alcohol-free drinks, along with beers and ciders.

It also featured innovative event formats to help attendees decipher new market trends and discover the most groundbreaking products and Be Spirits is a meeting point for producers, distributors, bartenders, so that they can shake things and serve the category's growth!

WHAT AWAITS YOU IN 2025

NO/LOW

In 2025 the, no/low drinks is expanding to reflect new consumption trends. Amongst the products presented by our selection of international brands visitors will be able to discover de-alcoholised spirits, gourmet infusions, RTDs and functional drinks.

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BEER & CIDER

In 2025, our beer and cider area will expand further following its success in 2024 and an increase in consumption in recent years.

SUNMISSABLE FEATURES

THE GO-TO FEATURES

THE INFINITE BAR

Spanning a staggering 40 in length, France’s biggest pop-up cocktail bar played host to 20 renowned cocktail bars – some of the world’s finest – including 3 guest bars from London, Barcelona and Turin. In 2025, brands and mixologists will shake things up once again, serving visitors a taste of the finest cocktails one sip at a time!

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CRAFT PAVILION

The Craft Pavilion is back, spotlighting a new wave of talented, up-and-coming spirits producers. Get ready for a lineup of authentic, inspiring brands, set to make unforgettable discoveries in a vibrant, party-ready atmosphere!

SPEAKEASY: AN EDUCATIONAL PROGRAMME

The Speakeasy room is the ultimate destination for a blend of insights, where international bar and spirits experts lead captivating talks, panel discussions, and jaw-dropping masterclasses. From quick, practical business sessions to inspiring conferences, there is something for everyone. And that’s not all—the room buzzes with daily encounters for bartenders across the globe, plus the thrilling Battle of the Mixologists, where the best in the Parisian scene go head-to-head. It's the perfect blend of learning, inspiration, and excitement!

THEY EXHIBITED IN 2024

Brasserie La Parisienne

France

DOMAINE DU COQUEREL

France

FRENCH BLOOM

France

LES BIENHEUREUX

France

Liviko / Crafter's Gin

Estonia

Mezcal Sentir

Mexico

Natterjack Irish Whiskey

Ireland

SPIRIBAM

France

THEY TESTIFY

BORIS SHPARBERG

Taigun Organic Vodka – Kazakhstan

“We are very satisfied with our attendance of Be Spirits. We feel the event opens up significant opportunities for us.”

VINCENT BARTHE

Le Club des Marques – France

“As an Armagnac specialist, being at Be Spirits makes perfect sense. The exhibition dates are ideal for launching our new range of ‘pousse
rapière’. WPVP is a major event where we reached out to Europe and Canada.”

FAST FACTS

191

EXHIBITORS

101

NEW EXHIBITORS

PRODUCER COUNTRIES

1,963

Interested in becoming an exhibitor in the Be Spirits zone?

Audrey Marqueyssat is at your service:

audrey.marqueyssat@vinexposium.com
+33 (0)7 85 56 90 07